KLERATY was founded in Birmingham's B1 Innovation District by Fanta Kromah, a founder who spent 14 years searching for a skincare solution that actually worked for her skin. After thousands of pounds wasted and countless products that promised everything and delivered nothing, she stopped waiting for the industry to change. She built the change herself.
The problem we set out to solve
KLERATY exists because skincare has never truly seen you. Generic products. Generic protocols. Generic results. The industry has been built on guesswork, and people have been paying the price with their confidence, their money and their time.
We call this Dermal Blindness. And we are ending it.
Our answer
The Balanx System™ is our answer: an AI-powered skin analysis platform that reads your skin across five biometric markers, texture, tone, pigmentation, hydration and condition, and generates a personalised 3-step protocol matched to our own product range.
Not a quiz. Not a filter. Real biometric data. Real answers. No guesswork.
Built to last
This is skincare built on science, not shelves. Built on your skin, not someone else's. Built to last, because your skin deserves nothing less.